You can now enjoy HBO Max content on iPhone, iPad, and Apple TV

HBO Max On IPad (Image credit: HBO)

What you need to know

There's a new streaming video service in down.
HBO Max went live today.
There are apps available for iPhone, iPad, and Apple TV.

The latest streaming video service to arrive into an already crowded market comes from HBO, with HBO Max now available to everyone. Although it might cost you some money depending on whether you're already filling the HBO coffers.

Live today, HBO Max is free to existing HBO and HBO NOW subscribers, and everyone else can get in on the action for $14.99 per month. It might be money well spent, with HBO claiming that there is 100 years worth of "iconic and beloved" content now on tap.

This new direct-to-consumer experience features 10,000 hours of premium content including the entire HBO service; motion picture and TV series from Warner Bros.' 100-year content collection; highlights from New Line; catalog titles from DC, CNN, TNT, TBS, truTV, Cartoon Network, Adult Swim, Crunchyroll, Rooster Teeth and Looney Tunes Cartoons; a selection of classic films curated in partnership with TCM; along with a monthly offering of new Max Originals, guaranteeing something for everyone in the household.

There's some original content lined up for HBO Max as well, with details on what to expect over on Cordcutters.

There are apps available for iPhone, iPad, and Apple TV available in the App Store and they should integrate with the TV app just fine. That gets you Apple-specific features including the "Up Next" feature. Users should also be able to use the TV app's universal search to find the content they're looking for.

You can find all the details and content over at the HBO Max website.

The service

HBO Max

The same price, if you don't get it for free

For those who don't get HBO Max for free, it'll cost you exactly as much as the legacy HBO service you've been enjoying.

Oliver Haslam has written about Apple and the wider technology business for more than a decade with bylines on How-To Geek, PC Mag, iDownloadBlog, and many more. He has also been published in print for Macworld, including cover stories. At iMore, Oliver is involved in daily news coverage and, not being short of opinions, has been known to 'explain' those thoughts in more detail, too.

Having grown up using PCs and spending far too much money on graphics card and flashy RAM, Oliver switched to the Mac with a G5 iMac and hasn't looked back. Since then he's seen the growth of the smartphone world, backed by iPhone, and new product categories come and go. Current expertise includes iOS, macOS, streaming services, and pretty much anything that has a battery or plugs into a wall. Oliver also covers mobile gaming for iMore, with Apple Arcade a particular focus. He's been gaming since the Atari 2600 days and still struggles to comprehend the fact he can play console quality titles on his pocket computer.